DISQUS

Instigator Blog: Personal Branding is More Important Than You Realize

  • Ben · 8 months ago
    Very good tips, number 2 holds very true for myself. When I first started blogging I had a fear that I didn't know that much, now I have realized just how much I truly do know.
  • Tim Andren · 8 months ago
    Great insight on personal branding. The term will gain more and more popularity in the next few years. Facebook Connect and Open ID, components that will allow users to take their web identity with them, are growing due to demand from a connected, personal brand audience. We're looking at an entire generation of web users who are growing up with social networks as second nature to them as the telephone was to generations before it.
  • manish gusain · 8 months ago
    it was great article about personel branding. the more you explore yourself you will get more confidence .
  • Mary Ann · 8 months ago
    Great article Ben! A brand is an advertising lever you use to effortlessly position your distinct personality at the top of your niche prospect's consciousness.
  • Megan from Imaginif · 8 months ago
    Oh gosh...you have just explained, in a way I could understand, what a very expensive marketer tried to have me understand. In the marketers language and hype, I failed to understand the worth and importance of personal branding.
    A GREAT and very helpful article. Thanks so much.
    Megan from Australia
  • Olga Gillies · 8 months ago
    I could really have used this about a year ago! Well written and easy to understand - great for anyone just starting out, and for me, who is currently going through the process, and, as you mentioned, it's an ever developing process. Thanks a lot for the information!
  • legal investigation · 8 months ago
    I am also with the idea of personal branding .If a person advertises for his own product than people have faith in that brand .
  • Wayne Liew · 8 months ago
    The Internet is booming and it is so easy for people to get online and brand themselves. With so many people searching for things which include people that they meet, hear or read about on the Internet, personal branding is becoming so important for each individual. In fact, personal brand is becoming an asset for every individual, it helps you get business deals, a job or a even huge following.
  • Jason Alba · 8 months ago
    Ben, great post - you linked to one of my favorite posts :)

    --
    Jason Alba
    :: JibberJobber.com - organize your Job Search
    :: "LinkedIn for Job Seekers" DVD (not just for job seekers)
    :: http://www.ImOnLinkedInNowWhat.com/dvd
    ::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::
  • Benjamin Yoskovitz · 8 months ago
    Thanks Jason ... just trying to get your attention :)

    Plus, I liked your post and it fit perfectly with what I was writing about...
  • Mary Ann · 8 months ago
    A persuasive personal brand that convincingly and enthusiastically promotes the exceptional value you bring to an organization is your best tool in today's competitive workplace climate, and is well worth your effort and time.
  • talia phillips · 8 months ago
    I have never understood why more people don't pay attention to how they brand their products or services. I know from personal buying experience that branding is a HUGE part of what I buy.

    I admit it, I'm shallow and I pay attention to packaging, I am much more likely to buy something in a cool package than something packaged cheap and ugly. And building a name customers and clients can trust is vital to succeeding in any market.

    You make some great points in your post, I hope more people pay attention so they can sell me their products and services successfully! lol!
  • Sofia- Free ads · 8 months ago
    "Nice post, I particularly like this topic. This is a process I have forced myself to embrace. It is often the best way to snap a case of writer’s block.
    "
  • Thomas · 8 months ago
    Very nice info! Personal branding is really important
  • Timon Weller · 8 months ago
    Branding i agree is so important in many ways.. That's why it is so important to have an unusual name..
  • Benjamin Yoskovitz · 8 months ago
    I don't think an unusual name really makes a significant difference, although I suppose it makes it easier for people to find you on Google. But that's really not what a personal brand is about. A name is just a label. Your brand is much bigger than that, and even if your name is John Smith you can have a strong brand that's a huge asset.
  • Aznul Shahrim · 8 months ago
    What a great article! I Agree 100%! I feel personal branding is important because it creates an identity that people can relate to. Everyday, we are being bombarded with thousands of marketing advertisements that our mind can only filter those that we will be familiar with.

    And I agree that it takes time -- "Patience is a Virtue"
  • Sandrine Prom Tep · 8 months ago
    Great post. Thx.

    An excellent marketing scholars' article linked to the topic (i.e.; personal branding online) is:

    "We Are What We Post? Self‐Presentation in Personal Web Space"
    from Hope Jensen Schau and Mary C. Gilly
    JOURNAL OF CONSUMER RESEARCH • Vol. 30 • December 2003

    http://www.journals.uchicago.edu/doi/abs/10.108...
  • Jingles · 8 months ago
    Your writing about personal branding is very appreciable specially 2nd and 7th numbers contains a moral lesson for losers and can generate an initiative courage among them.
  • Margot-Helena · 8 months ago
    Hi Ben,

    a truly excellent post.

    A few remarks, first to the name discussion. It does help to have a unique name which stands out - it's easier for people to remember and notice it. One the other hand, a very common name might benefit you differently - because of the number of searches on it. People might not be searching for you, but might find you anyway, if your personal name appears among top searched keywords.

    Secondly, if you're branding yourself and your name, it helps to have a domain also with your name.

    Keep up the good work!

    Greetings from Estonia,

    Margot-Helena
  • albert · 8 months ago
    thanks for the info, it is very usefull
    can you tell me more about it, i already visit your blog for several time to find the right info
    if you have any time please visit my blog too at http://nsoft-rpg.com
  • CA · 7 months ago
    Also, build your brand when the going is good and it will help you when the going gets tough.
  • Brett Tilford · 7 months ago
    @Ben great post on personal branding and I agree about Schawbel being a great resource on the topic.

    @Margot-Helena: great tip on purchasing your own domain name. so true.
  • Lauren · 7 months ago
    Wonderful article! I especially agree regarding the last point - if your brand is static, it'll grow old and lose appeal. It's important to be open to the idea of it evolving!

    - FreedomBusinessSystem.com
  • Jason · 7 months ago
    I didnt thought that you can brand yourself. It's a good thing that you wrote this. This is great especially if you're into sales.