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Startup CEOs Make Millions of Decisions
Your article last week on the "Big Bang" generated some great discussion, as this post will likely do, too.
In order to have that "first mover" advantage, you need to really embody the “Ready-Fire-Aim” approach, as I described previously. If an idea or product is so great, then somebody has got to go first, so why not me? If you hit the market first, and then have to update/improve, that's OK. That said, as I also described previously, you risk that consumers will tire of the boy who cried “Wolf!” too often, with all the iterative releases.
As for me? I'd rather be "first-est with the most-est."
Those who follow up take that initiative but because they're not 'all-product' they've got a broader view and an eye on the consumer market.
If someone with a unique idea kept a tap on every element of the business they'd have far more success.